Robert Schefferine is an award-winning, high profile entertainment, sports and news industry executive who has a career of leadership at the intersection of Media, Technology, Innovation and Organizational Excellence.
Jim Tolve is a senior marketing and PR communications consultant with more than 30 years of experience handling external and internal communications for large and small corporate organizations in the media, financial services and capital markets/fintech space.
Most recently Jim spent the last two years as Chief Communications Officer for Space Channel, a global news and entertainment media platform dedicated to space. Prior to Space Channel, Jim spent two years serving as a consultant in the fintech/capital markets for marketing/PR agencies such as Forefront Communications and Brandex Financial.
Earlier communications roles include a 13 year tenure as Global Head of Marketing and PR for FlexTrade Systems, an award-winning trading technology software company based in Great Neck, NY as well lengthy stints at large, financial service companies such as TIAA, the retirement system for professors and employees in higher education, and New York Life Insurance Company.
At Canyon Lake Media, we specialize in helping companies and individuals unlock the full potential of their intellectual property (IP) and sports/entertainment properties. Whether you’re looking to monetize existing assets, create compelling content, or expand your brand through strategic partnerships, we bring over 25 years of expertise in media production, content strategy, and audience engagement. From rights acquisition and distribution to innovative digital and broadcast strategies, we craft tailored solutions that drive visibility, revenue, and long-term growth. Let us help you transform your ideas into successful, sustainable ventures in today’s ever-evolving media landscape.
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