We understand your industry, whether it’s media, finance, health and wellness or alternative energy, is highly competitive and constantly evolving. As a consulting, branding and content creation team, we recognize the need for creative and adaptable business strategies to stay ahead of the curve and succeed in dynamic markets.
When working with Canyon Lake Media, we will dedicate our 30+ years of experience and resources in creative and technological innovations, for you… our client.
Effective communication within various industries requires a clear understanding of the message being broadcasted, how it is being presented and ensuring the impact reaches the market. Canyon Lake Media developed a clear direction in showcasing how Network In Action creates an impact within the industry.
Long form television programming is effective in building a dedicated audience and engaging them through the development of complex storylines and characters.
Live events require extensive planning and coordination in the production process to ensure a seamless and successful execution.
The production of sports and concerts involves a large team of professionals working together to deliver a high-quality, immersive experience for the audience, from designing the set to managing the sound and lighting.
The Consulting and Advisory arm is lead by founder Robert Schefferine.
Robert is an expert in media start-ups, technology innovations, branding and change management. He has been a key member in the technical and operational launches of several successful cable companies such as CourtTV (now TruTV), Outdoor Life Network (sold to NBC Sports), and Speedvision (sold to Fox-FS1) as well as one of the first streaming channels, AT&T Tech Channel.
Canyon Lake Media helps clients develop and maintain a strong brand identity through understanding your goals and culture and then working together to create a strategy that marries data, innovation and creativity.
Whether its ground-breaking promotions for some of television’s biggest programming properties or a small start-up looking to cut through the noise with the best creative and media strategies while maintaining efficiencies, let’s talk and get to know each other.
We are storytellers. Better yet, we’re storytellers with a history of producing award winning content. Canyon Lake Media can help clients create high-quality content that resonates with their target audiences and achieves their marketing goals.
FOX Sports and LIV Golf have announced a multi-year media rights agreement that will deliver live coverage of LIV Golf League competition to viewers throughout
Fubo agrees to drop its antitrust lawsuit over Venu Sports, and accept a $220 million settlement while agreeing to build out Disney’s sports and broadcast
Warner Bros Discovery on Thursday decided to separate its declining cable TV businesses such as CNN from streaming and studio operations such as Max, laying
Expect big M&A moves in the media-telecom sector, a closely-watched forecast from accounting firm PricewaterhouseCoopers says.
At Canyon Lake Media, we specialize in helping companies and individuals unlock the full potential of their intellectual property (IP) and sports/entertainment properties. Whether you’re looking to monetize existing assets, create compelling content, or expand your brand through strategic partnerships, we bring over 25 years of expertise in media production, content strategy, and audience engagement. From rights acquisition and distribution to innovative digital and broadcast strategies, we craft tailored solutions that drive visibility, revenue, and long-term growth. Let us help you transform your ideas into successful, sustainable ventures in today’s ever-evolving media landscape.
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